Some talents go unrecognized.
OTHERs TURN PRO
An educational and developmental brand hyper-focused on empowering music artists to become creative founders.
The mission:
Unify the artist’s creative and professional vision by implanting marketing expertise, business acumen & leadership principles to build the career they want.
In today's digital world, all the tools and resources a creative needs to distinguish themselves, locate their audience and run a business are at their fingertips. ArtistPro was designed to take a musician to the artist level; from anonymous to professional.
From dreamer... to founder.
12-WEEK live
interactive training
Self-Management and Productivity
Brand Development and Narrative Formation
Content Strategy and Management
Advanced Digital Marketing Techniques
Fan Acquisition and Retention
Active and Passive Revenue Strategies
Music Release Plans (That Work)
Music Business History, Projections and Operations
Team Attraction, Assembly and Leadership
Business Owner / Founder Principles
...and more.
THE CURRICULUM
Taught in realtime via semi-private group instruction
Prerequisite
A requirement of all ArtistPro students before taking
the full curriculum, offered at no charge to anyone
interested in experiencing the program.
NEXT FREE CLASS
Friday, August 30th
PHASE 1: Musician—to Artist
Artist Brand Construction, Messaging and Content Strategy
WEEK 1 The Power of the Artist Brand—Building Blocks
WEEK 2 Serving Your Brand—Elements and Articulation
WEEK 3 Crafting Your Messages—Advanced Content Strategy
WEEK 4 Show Your Work—Group Presentation and Peer Review
PHASE 2: Anonymous—to Professional
Digital Marketing, Fan Acquisition/Retention and Revenue Generation
WEEK 5 Building the Funnel—Digital Marketing Essentials
WEEK 6 Using the Funnel—Audience Segmentation and Retention
WEEK 7 In Data We Trust—Fan Acquisition via Targeted Advertising
WEEK 8 Show Me the Money—Monetization Strategies
PHASE 3: Dreamer—to Founder
Music Business Mechanics, Personal Branding and Leadership
WEEK 9 The Machine—The Modern Music Industry
WEEK 10 The Founder—Becoming Memorable and Remarkable
WEEK 11 The Team—Doing It Yourself(ves)
WEEK 12 Pro Review—3P Group Presentation and Peer Review
ALSO included
Access to your instructor for one-on-one advice throughout the program
Access to private chat servers with past/present participants
Supplemental materials and exercises delivered each week
Discounts to preferred partner sites, tools and platforms
On-demand video recordings for repeat viewing
Discussion Notes delivered with each meeting
Detailed Action Items each week
NEXT GROUP BEGINS
TUESDAY, SEPTEMBER 3
Application Deadline: Wednesday, August 28
15 students per group maximum
meet your instructor
HISHAM DAHUD
is a music professional in Los Angeles with over a decade of industry-leading experience as a digital brand strategist, technologist, musician and educator.
A product of San Francisco’s music tech scene, he began in the early days of direct-to-fan marketing working with the legendary DJ Shadow. He went on to help launch Fame House with Michael Fiebach, one of the music industry’s earliest digital marketing agencies for clients like Eminem, Tiësto, Pearl Jam, Alicia Keys, Richie Hawtin, Junkie XL, Beatport and others. The company was later purchased by Universal Music.
Today he works as a consultant for select music clients ranging from artists, labels, brands and tech companies. He also lectures adjunctly at the renowned Icon Collective. Remaining an artist himself, he continues to compose music under the alias Rizik.
Hisham created ArtistPro out of an intense desire to equip a new generation of informed, business-minded music artists utilizing the digital tools of the modern era to build profitable creative careers so they can live a life of personal, professional and creative fulfillment.
More info: HishamDahud.com
STUDENT TESTIMONIALS
IT STARTS HERE.
This PDF is required reading for anyone applying to ArtistPro.
Learn what you can do, right now, to lay the foundation for a long music career.
It's yours completely free.
Get free access to
The ArtistPro Method
Connect with others like-minded creatives who want to be better music artist professionals.
Join the ArtistPro Growth Center
It’s a community of other music artists like you who want to stay informed on the latest music business topics, share tips and tricks (even the occasional hack), and where the spirit in the room is to help each other. I also come in and host live sessions from time-to-time.
It's totally free.
