Why some talents go unrecognized,

AND OTHERs TURN PRO


NOW IN BETA 

Launching publicly this summer.

Professional Development for the Mission-Driven Artist

ArtistPro represents a movement of music artists operating as Founders of creative ventures. These are inspired leaders who continuously educate, self-manage, and strategically promote themselves through a singular vision unifying art and business.

It is an alternative to traditional academic institutions for musicians, producers and songwriters who have decided to make a career from their creative work – but lack the information, skills and community surrounding the business of music to do so.

And are ready to learn and apply them.

12-WEEK PROGRAM

Through an advanced online curriculum, students level up from musicians, songwriters and producers to genuine artists possessing tangible brands with depth, meaning and a plan to reach the right people.

They uncover and employ the proper mindset, habits and business skills that work to constantly build an audience, create effective content, and navigate the music industry like a pro

SUBJECTS INCLUDE

Self-Management and Productivity  

Music Industry History and Operations

Passive and Active Income Generation  

Business Ownership Principles

Team Attraction, Assembly, and Leadership

Artist Brand Development & Narrative Formation

Advanced Digital Marketing Strategies

Music and General Content Release Strategies 

Social Media Advertising Techniques

The ArtistPro is aware that success comes from more than their music. 

They embrace the following roles:

BUSINESS STRATEGIST

Formulate and execute plans to achieve specific career goals.

INDUSTRY EXPERT

Grasp "The Machine" - i.e. know the music industry and all its moving pieces.

DIGITAL MARKETER

Utilize the right tools and data to reach an audience... and do business with them.

BRAND SPECIALIST

Establish a consistent, authentic, and artistic brand identity that attracts a unique audience.

TEAM LEADER

Know how to attract and inspire a group of people who support your efforts through delegation.

BUSINESS MANAGER

Operate as a founder of a company... because you are one.

By taking ownership of their career, the ArtistPro has adopted the mindset and developed the skills of a competent business owner with long-term vision, committed to seeing it through.

PROGRAM OVERVIEW

Students receive 12 weeks of real-time interactive instruction on the following:

1

THE FUNDAMENTALS

Discover and implement the ArtistPro mindset, values and habits.


2

THE MACHINE

Understand the evolution and current functions of today's music industry with best practices.


3

THE MONEY

Identity and understand various revenue streams that create a tangible business.


4

THE TEAM

It cannot be done alone. Learn how to build a team: who, why, where, and when.


5

THE BRAND 

Uncover the building blocks that will make your public -facing identity stand out among the rest.


6

THE FUNNEL

Now the fun begins! Learn the power and process of digital marketing taught by an industry expert.


7

THE MESSAGE

Advanced content strategy that will accelerate your fan acquisition efforts.


8

SOCIAL MEDIA 

Grasp the culture and functional best strategies across social platforms that matter.


9

ADVERTISING

Harness the power of data to put you and your music in front of people that will actually care.


10

ACTION PLANS

Now that you've learned all these great things, learn how to actually implement them.


ALSO INCLUDED

Access to your instructor for personal questions and one-on-one advice throughout the program

Access to a private community of other active ArtistPro Members

On-demand video recordings for repeat viewing

Supplemental materials to coincide with each week's material

Discounts to partner sites and tools like ToneDen, MusicAlly, BandZoogle and more

PROGRAM OVERVIEW

Students receive 12 weeks of real-time interactive instruction on the following:

1

THE FOUNDATION

Discover and implement the ArtistPro mindset, values and habits.


2

THE MACHINE

Understand the evolution and current functions of today's music industry with best practices.


3

THE MONEY

Identity and understand various revenue streams that create a tangible business.



4

THE TEAM

It cannot be done alone. Learn how to build a team: who, why, where, and when.



5

THE BRAND 

Uncover the building blocks that will make your public -facing identity stand out among the rest.



6

THE FUNNEL

Now the fun begins! Learn the power and process of digital marketing taught by an industry expert.



7

THE MESSAGE

Advanced content strategy that will accelerate your fan acquisition efforts. 



8

SOCIAL MEDIA 

Grasp the culture and functional best strategies across social platforms that matter.



9

ADVERTISING

Harness the power of data to put you and your music in front of people that will actually care.



10

ACTION PLANS

Now that you've learned all these great things, learn how to actually implement them.



Also included

Access to your instructor for personal questions and one-on-one advice throughout the program

Access to a private community of other active ArtistPro Members

On-demand video recordings for repeat viewing

Supplemental materials to coincide with each week's material

Discounts to partner sites and tools like ToneDen, MusicAlly, BandZoogle and more

IT STARTS HERE.

This PDF is required reading for anyone applying to ArtistPro.

Learn what you can do, right now, to lay the foundation for a long music career.

It's yours completely free.

Get free access to

The ArtistPro Method

​Who is this for?

This is for you if...


You believe your music warrants attention

You have a vision of what you want

You’ve committed to music long-term

You’re teachable and adaptable

You’re willing to go outside your comfort zone

You’re willing to make time to learn and apply

You’re not making money from your musical efforts


This is definitely not for you if...


You’re unwilling to invest in yourself

You’re looking for a quick fix

You think you know it all already

You’re afraid of change

Hard work turns you off 

Music is your hobby

You cannot take instruction well

You can’t work well with others

MEET YOUR INSTRUCTOR

HISHAM DAHUD is a music professional in Los Angeles with over a decade of industry-leading experience as a digital brand strategist, technologist, musician and artist educator.


A product of San Francisco’s music tech scene, he began in the early days of direct-to-fan marketing working with the legendary DJ Shadow. He went on to help launch FAME HOUSE, one of the music industry’s first digital marketing agencies – clients included Eminem, Tiësto, Pearl Jam, Alicia Keys, Richie Hawtin, Junkie XL, Beatport and more. The company was later purchased by Universal Music.


Today Hisham works independently as a consultant for select music clients ranging from artists, labels, brands and tech companies. He also composes music under the artist alias Rizik and applies the very principles he teaches.


After years lecturing adjunctly at music schools in California including ICON CollectiveArtistPro was born out of an intense desire to equip a new generation of informed, business-minded music artists who utilize the digital tools of the modern era to build profitable creative careers.


Learn more:

HishamDahud.com

meet your instructor

HISHAM DAHUD is a music professional in Los Angeles with over a decade of industry-leading experience as a digital brand strategist, technologist, musician and artist educator.


A product of San Francisco’s music tech scene, he began in the early days of direct-to-fan marketing working with the legendary DJ Shadow. He went on to help launch FAME HOUSE, one of the music industry’s first digital marketing agencies – clients included Eminem, Tiësto, Pearl Jam, Alicia Keys, Richie Hawtin, Junkie XL, Beatport and more. The company was later purchased by Universal Music.


Today Hisham works independently as a consultant for select music clients ranging from artists, labels, brands and tech companies. He also composes music under the artist alias Rizik and applies the very principles he teaches.


After years lecturing adjunctly at music schools in California including ICON Collective, ArtistPro was born out of an intense desire to equip a new generation of informed, business-minded music artists who utilize the digital tools of the modern era to build profitable creative careers.


Learn more → HishamDahud.com

Connect with others like-minded creatives who want to be better music artist professionals.

Join the ArtistPro Growth Center

It’s a community of other music artists like you who want to stay informed on the latest music business topics, share tips and tricks (even the occasional hack), and where the spirit in the room is to help each other. I also come in and host live sessions from time-to-time. 

It's totally free.

Join the ArtistPro Growth Center

It’s a community of other music artists like you who want to stay informed on the latest music business topics, share tips and tricks (even the occasional hack), and where the spirit in the room is to help each other. I also come in and host live sessions from time-to-time. It's totally free.

let's connect

Ready to turn Pro? Let's talk.