Why some talents go unrecognized,
AND OTHERs TURN PRO
NOW IN BETA
Launching publicly this summer.
Professional Development for the Mission-Driven Artist
ArtistPro represents a movement of music artists operating as Founders of creative ventures. These are inspired leaders who continuously educate, self-manage, and strategically promote themselves through a singular vision unifying art and business.
It is an alternative to traditional academic institutions for musicians, producers and songwriters who have decided to make a career from their creative work – but lack the information, skills and community surrounding the business of music to do so.
And are ready to learn and apply them.
12-WEEK PROGRAM
Through an advanced online curriculum, students level up from musicians, songwriters and producers to genuine artists possessing tangible brands with depth, meaning and a plan to reach the right people.
They uncover and employ the proper mindset, habits and business skills that work to constantly build an audience, create effective content, and navigate the music industry like a pro.
SUBJECTS INCLUDE
Self-Management and Productivity
Music Industry History and Operations
Passive and Active Income Generation
Business Ownership Principles
Team Attraction, Assembly, and Leadership
Artist Brand Development & Narrative Formation
Advanced Digital Marketing Strategies
Music and General Content Release Strategies
Social Media Advertising Techniques
The ArtistPro is aware that success comes from more than their music.
They embrace the following roles:
BUSINESS STRATEGIST
Formulate and execute plans to achieve specific career goals.
INDUSTRY EXPERT
Grasp "The Machine" - i.e. know the music industry and all its moving pieces.
DIGITAL MARKETER
Utilize the right tools and data to reach an audience... and do business with them.
BRAND SPECIALIST
Establish a consistent, authentic, and artistic brand identity that attracts a unique audience.
TEAM LEADER
Know how to attract and inspire a group of people who support your efforts through delegation.
BUSINESS MANAGER
Operate as a founder of a company... because you are one.
By taking ownership of their career, the ArtistPro has adopted the mindset and developed the skills of a competent business owner with long-term vision, committed to seeing it through.
PROGRAM OVERVIEW
Students receive 12 weeks of real-time interactive instruction on the following:
1
THE FUNDAMENTALS
Discover and implement the ArtistPro mindset, values and habits.
2
THE MACHINE
Understand the evolution and current functions of today's music industry with best practices.
3
THE MONEY
Identity and understand various revenue streams that create a tangible business.
4
THE TEAM
It cannot be done alone. Learn how to build a team: who, why, where, and when.
5
THE BRAND
Uncover the building blocks that will make your public -facing identity stand out among the rest.
6
THE FUNNEL
Now the fun begins! Learn the power and process of digital marketing taught by an industry expert.
7
THE MESSAGE
Advanced content strategy that will accelerate your fan acquisition efforts.
8
SOCIAL MEDIA
Grasp the culture and functional best strategies across social platforms that matter.
9
ADVERTISING
Harness the power of data to put you and your music in front of people that will actually care.
10
ACTION PLANS
Now that you've learned all these great things, learn how to actually implement them.
ALSO INCLUDED
Access to your instructor for personal questions and one-on-one advice throughout the program
Access to a private community of other active ArtistPro Members
On-demand video recordings for repeat viewing
Supplemental materials to coincide with each week's material
Discounts to partner sites and tools like ToneDen, MusicAlly, BandZoogle and more
PROGRAM OVERVIEW
Students receive 12 weeks of real-time interactive instruction on the following:
1
THE FOUNDATION
Discover and implement the ArtistPro mindset, values and habits.
2
THE MACHINE
Understand the evolution and current functions of today's music industry with best practices.
3
THE MONEY
Identity and understand various revenue streams that create a tangible business.
4
THE TEAM
It cannot be done alone. Learn how to build a team: who, why, where, and when.
5
THE BRAND
Uncover the building blocks that will make your public -facing identity stand out among the rest.
6
THE FUNNEL
Now the fun begins! Learn the power and process of digital marketing taught by an industry expert.
7
THE MESSAGE
Advanced content strategy that will accelerate your fan acquisition efforts.
8
SOCIAL MEDIA
Grasp the culture and functional best strategies across social platforms that matter.
9
ADVERTISING
Harness the power of data to put you and your music in front of people that will actually care.
10
ACTION PLANS
Now that you've learned all these great things, learn how to actually implement them.
Also included
Access to your instructor for personal questions and one-on-one advice throughout the program
Access to a private community of other active ArtistPro Members
On-demand video recordings for repeat viewing
Supplemental materials to coincide with each week's material
Discounts to partner sites and tools like ToneDen, MusicAlly, BandZoogle and more
IT STARTS HERE.
This PDF is required reading for anyone applying to ArtistPro.
Learn what you can do, right now, to lay the foundation for a long music career.
It's yours completely free.
Get free access to
The ArtistPro Method
Who is this for?
This is for you if...
You believe your music warrants attention
You have a vision of what you want
You’ve committed to music long-term
You’re teachable and adaptable
You’re willing to go outside your comfort zone
You’re willing to make time to learn and apply
You’re not making money from your musical efforts
This is definitely not for you if...
You’re unwilling to invest in yourself
You’re looking for a quick fix
You think you know it all already
You’re afraid of change
Hard work turns you off
Music is your hobby
You cannot take instruction well
You can’t work well with others
MEET YOUR INSTRUCTOR
HISHAM DAHUD is a music professional in Los Angeles with over a decade of industry-leading experience as a digital brand strategist, technologist, musician and artist educator.
A product of San Francisco’s music tech scene, he began in the early days of direct-to-fan marketing working with the legendary DJ Shadow. He went on to help launch FAME HOUSE, one of the music industry’s first digital marketing agencies – clients included Eminem, Tiësto, Pearl Jam, Alicia Keys, Richie Hawtin, Junkie XL, Beatport and more. The company was later purchased by Universal Music.
Today Hisham works independently as a consultant for select music clients ranging from artists, labels, brands and tech companies. He also composes music under the artist alias Rizik and applies the very principles he teaches.
After years lecturing adjunctly at music schools in California including ICON Collective, ArtistPro was born out of an intense desire to equip a new generation of informed, business-minded music artists who utilize the digital tools of the modern era to build profitable creative careers.
Learn more:
meet your instructor
HISHAM DAHUD is a music professional in Los Angeles with over a decade of industry-leading experience as a digital brand strategist, technologist, musician and artist educator.
A product of San Francisco’s music tech scene, he began in the early days of direct-to-fan marketing working with the legendary DJ Shadow. He went on to help launch FAME HOUSE, one of the music industry’s first digital marketing agencies – clients included Eminem, Tiësto, Pearl Jam, Alicia Keys, Richie Hawtin, Junkie XL, Beatport and more. The company was later purchased by Universal Music.
Today Hisham works independently as a consultant for select music clients ranging from artists, labels, brands and tech companies. He also composes music under the artist alias Rizik and applies the very principles he teaches.
After years lecturing adjunctly at music schools in California including ICON Collective, ArtistPro was born out of an intense desire to equip a new generation of informed, business-minded music artists who utilize the digital tools of the modern era to build profitable creative careers.
Learn more → HishamDahud.com
Connect with others like-minded creatives who want to be better music artist professionals.
Join the ArtistPro Growth Center
It’s a community of other music artists like you who want to stay informed on the latest music business topics, share tips and tricks (even the occasional hack), and where the spirit in the room is to help each other. I also come in and host live sessions from time-to-time.
It's totally free.
Join the ArtistPro Growth Center
It’s a community of other music artists like you who want to stay informed on the latest music business topics, share tips and tricks (even the occasional hack), and where the spirit in the room is to help each other. I also come in and host live sessions from time-to-time. It's totally free.
